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Thesis/Dissertation Information
- Degree Disciplines:
- Psychology
Notes
- Abstract:
- Color impacts the emotional experience of the external world. Research has revealed that certain colors elicit certain emotional responses. The colors red, blue, and green were presented to 52 male and female university students in order to examine positive and negative emotional responses to each color. Students also reported their emotional arousal for each color as well as general color preference. Students completed the Life Orientation Test-Revised (LOT-R) to measure dispositional optimism. Results indicated a higher number of positive responses than negative responses for the colors red (p = .004), blue (p < .001), and green (p < .001) as well as a positive correlation between color-emotion association and dispositional optimism, r = .37, p = .01. The finding that all colors elicited more positive responses than negative responses is consistent with the research of Hemphill (1996) and Kaya and Epps (2004). The finding that color-emotion association was positively correlated with dispositional optimism suggests that individuals who experience highly positive emotional reactions to color also have positive expectations for the future.
- Thesis:
- Thesis (M.S.)--Barry University, 2008.
- Bibliography:
- Includes bibliographical references (leaves 46-49)
Record Information
- Source Institution:
- Barry University
- Holding Location:
- Barry University Archives and Special Collections
- Rights Management:
- Copyright Antonio Rotondo. Permission granted to Barry University to digitize, archive and distribute this item for non-profit research and educational purposes. Any reuse of this item in excess of fair use or other copyright exemptions requires permission of the copyright holder.
- Resource Identifier:
- BF521.R67 2008_RotondoAntonio ( BU-Local )
- Classification:
- BF521.R67 2008 ( lcc )
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